Ideation Continued
- עידן אייזן
- Dec 21, 2019
- 2 min read
We practiced two new ideation techniques “Copy from the Best” and “Expert Assistant”.
After looking at Netflix, whatsapp, the Applewatch we identified several traits we admired and thought weould be excellent for our product: feedback, immediacy, wearability, and personalisation. These traits make these products convenient, easy to use, and addictive. We think that if our product will be convenient, personalized, and supply immediate feedback we could remove the ambiguity surrounding damaging versus passable pain and reduce the boredom of traditional exercises. We thought of a wearable object that would guide people throughout their exercises.
Another crazy idea we had was based off of Sky scanner which offer travelers competing travel flights. We thought that if we could produce a form of social reinforcement in which our product would track a persons physical therapy training and relay it back to a group of people are also in physical therapy. the amount of training would be recorded and people who train more would be rewarded like a competition.



We took these insights into our “Expert Assistant” exercise and made them suggest alternative options for exercises and draw the patients attention to the reason they are not training while giving feedback and support one the patient was exercising.



To top it all off, the answers on our survey are in. We wanted to enable patients to rank the leading reasons for them not training and out of 38 participants 18 ranked a busy schedule a their number one. Boredom and fear of pain were tied with 4 people each. The question is whether the survey is a valid measure or if people are answering what they think sounds like a respectable reason to not train. we should look for meta analyses on the topic to see if they concur.

That’s all folks!
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